Per Sundin
CEO – ManagementBecame group CEO of Pophouse in 2019. Before that, he was the President of Universal Music Nordic Region and the Managing Director of Universal Music Sweden for more than a decade. Per was the first label executive to partner with Spotify, driving the industry shift to a streaming revenue model, and signed Avicii when he was still an unknown artist. He is today a board member in the Tim Bergling Foundation.